Chef Revival Digital
and Print Catalog.
Role: Lead Designer, Project Manager
Tools: Adobe InDesign, Adobe Photoshop
As the lead designer and project manager for the Chef Revival Digital and Print Catalog, I took ownership of the entire design and production process, working closely with the Chef Revival team. The project began with reviewing a comprehensive spreadsheet of all products provided by the client, which served as the foundation for catalog content and layout.
I partnered with the company photographer to create custom imagery that showcased each product in the best light, ensuring consistency and quality across the entire catalog. Throughout the process, I worked closely with the VP of Chef Revival to manage the proofing process and guarantee that every detail met the brand’s high standards.
Once final approvals were received, I prepared the print-ready files for production and a high-resolution PDF for digital distribution. Designed entirely in Adobe InDesign, the catalog was completed within two months and continues to be actively used for marketing and product promotion.
Highlights:
– Led design and project management for Chef Revival’s digital and print catalog
– Collaborated with photographer to produce original imagery for the catalog
– Managed the proofing process with the VP of Chef Revival to ensure quality
– Delivered print-ready files and high-resolution PDFs for distribution
– Completed within a two-month timeline and remains in active use
Scope of Work:
– Full catalog design (digital and print)
– Photography direction for product imagery
– Proofing and quality assurance management
– File preparation for print and digital distribution
– Project management from concept to final approval