Role: Creative Director, Graphic Designer, Project Manager
Tools: Adobe Illustrator, Photoshop, Pantone Connect

A local contractor, Heimbach Brothers, contacted me to update their marketing materials to align with their newly developed logo and color scheme. This family-owned business wanted advice on integrating their fresh visual identity into key marketing pieces, including business cards, lawn signs, and door hangers.

I worked closely with the client to understand their needs, offering creative direction and multiple design options. I presented explanations on sizes, quantities, and the best approach for each item to help make informed decisions. The client was particularly fond of the icons I had created and requested their frequent use across the materials.

Once the designs were completed and approved, I sourced all the printing for the materials, gathering quotes from multiple vendors to ensure the best options for quality and cost-effectiveness. After securing the best quotes, I placed the printing orders and coordinated with the vendors to ensure smooth production and timely delivery. The project, which spanned two months, was completed with a seamless process from design to final print.

Highlights:
– Provided creative direction and design for multiple marketing materials
– Integrated custom icons as a prominent feature of the brand identity
– Sourced and managed all printing, from quotes to orders
– Delivered cohesive branding across business cards, yard signs, and door hangers

Scope of Work:
– Branding Collateral Design (Business Cards, Yard Signs, Door Hangers)
– Icon and Visual Asset Design
– Print Production Management (Sourcing Quotes, Orders, Templates)
– Project Management & Client Communication